Juan Carlos Ávila has a degree in International Business from the Intercontinental University of Mexico City and has work experience in both the public and private sectors. 

He worked for 5 years at ProMéxico, a dependency of the Ministry of Economy in Mexico, as part of the Business Intelligence Unit. In 2014 he started a project on his behalf that allowed him to create his own brand, in addition to experimenting in the international market, opening in 2016 a company in Berlin - Germany in charge of marketing Mexican spirits in the European Union.

Since July 2019 he has been the Operations Manager of Dynamo in Mexico, being the operational arm with the office in Bogotá and participating in different functions of human talent, administrative, legal, financial, fiscal, accounting, in addition to being an important part of the team that manages the relationship with suppliers / clients for the company and the different audiovisual projects.